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012, Roger L. Martin, Rotman School | Changing the World One Model at a Time

Roger L. Martin has spent his career attacking models that don’t produce the desired results. I first became aware of Roger L. Martin’s work when I was the Global Head of Learning & Development for Diversey, Inc. My CEO at the time, a former Proctor & Gamble executive, taught me Roger’s cascading choices framework as a method for setting and maintaining strategy. He had first learned it from A.G. Lafley, the CEO of P&G. Later, Roger Martin partnered with A.G. Lafley to write Playing to Win: How Strategy Really Works. It is one of the books that I have most often recommended to others. With his deep expertise on strategic…

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012, Roger L. Martin, Rotman School | Changing the World One Model at a Time